From beginner to advanced:
Learn Strategic App Marketing in just 10 Hours

Get Instant Access to Strategic Mobile App Marketing & Secret ASO Strategies that no one tells you about, to skyrocket your app downloads & revenue instantly!
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10+ Hours of Instant Content Access
Uncover latest insights in strategic app marketing
Master and implement proven effective mobile app marketing tactics.
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Instant Access For ₹1,999
Reserve a seat before March 17, 2021 to unlock Bonuses worth ₹10,000

Ashish Singh

Senior Growth Manager
Generated over INR 400 Cr in Attributed Revenue
Instructed By
Reserve Seat for ₹499 ₹1,999

Who is this course for?

Digital marketers
Content marketers
Growth marketers
App design and development team
App marketing team
SEO professionals
Entrepreneurs / Founders
Anyone interested in learning strategic app marketing
This workshop is primarily for those who are beginning their journey in poetry, but those who have reached an advanced level can attend it if they want to be reminded of why they began in the first place!
Start learning from today for just ₹1,999 ₹4,999!
Reserve a seat before March 17, 2021 to unlock Bonuses worth ₹10,000

What will you learn in the course?

module 1
Fundamentals of strategic app marketing
  • Why App Marketing is important?
  • How to release and grow an App Successfully?
  • The App Marketing Funnel - understand the consumer journey from discovery to sales and buying many more times
module 2
360 Degree strategic app marketing approach
  • Paid Marketing Channels
  • App Store Optimization
  • Retention and Lifecycle Marketing
module 3
Paid channels used in-app marketing
  • Paid Marketing Channels: Google App Campaigns, Google Search Ads, Facebook Automated App Campaign and Cross channels optimizations, Apple Search, Native Ads (Taboola, Outbrain), Snapchat Ads, etc.
  • Influencer Marketing and Partnerships
  • Campaign Optimization Architecture: EVD Framework for Campaign optimization, Campaign Evaluation using COCA
  • Guest Lecture 1: Paid App Marketing from an Expert
  • Case Study 1: Launching a new app in India - How was Airtel Wynk launched in India?
  • Case Study 2: Scale-up of a popular D2C grocery app - Channels used, ROI, and long term optimizations
module 4
App store optimization
  • ASO: Apple App store Vs Playstore / Customising your app your different app stores
  • ASO Tips and tools: How to boost the ranks on your App store: How to choose the right keywords
  • App Imagery:Imagery, Video Intro and more
  • Guest Lecture 2: App Store optimization from an Expert
  • Case Study 3: Story behind ASO of a popular matrimonial app
module 5
Retention and lifecycle marketing
  • Understanding the RFM framework for lifecycle marketing: Recency, Frequency & Monetary
  • Tools to engage with your current users
  • How can you turn a non-paying user into a paying user?
  • How to avoid un-installs and increase "retention"
module 6
Analytics and tracking
  • Key metrics (Revenue Metrics, User Acquisition, Engagement Tracking, etc)
  • Introduction to mobile measurements partner: Appsflyer
  • Google Play Console Vs. MMPs - How to account for attribution gap
  • Guest Lecture 3: Mobile measurement panel demo and live play
module 7
Successful Case Studies
  • Scale up of a popular D2C grocery app - Channels used, ROI and Long term optimizations
  • Launch, Scale & Retain
  • How a payment app transformed into one of the biggest Super Apps
module 8
Putting the pieces together
  • How to scale from 0 to 1 Million App downloads in an ROI positive manner?
  • How to Approach the Job Market with the knowledge of this app marketing course?
  • How to get your 1st App Marketing Job
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By the end of the course you’ll have a clear roadmap on how to

Generate more revenue with your app
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4,999
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Quickly go from 0 to 1000 app downloads
Avoid un-installs and increase "retention"
Scale app marketing spends while maintaining a positive ROI
Get featured in the Apple App Store or Google Play Store using ASO
Get app traction and go through the product lifecycle journey
Start learning from today for just ₹1,999 ₹4,999!
Get Instant Access to 10+ hours of learning content
Reserve a seat before March 17, 2021 to unlock Bonuses worth ₹10,000

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Strategic App Marketing Self-Paced Course Launch Offer (Save ₹3,000)

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What you’ll get...

Learn from experts who are already at the bleeding edge of all innovations in strategic app marketing.
Instant Access to the 6+ hours of content curated by experts of strategic app marketing.
Lifetime access to the pre-reads, curriculum, and training material.
Recorded Step-by-step Video Training to help you become a mobile app marketer from scratch.
Proven strategies to crack the code of strategic app marketing algorithms

Frequently Asked Questions

How does the course work?
It's a Self-Paced course. Once you purchase the course, you will get access to it within the next 5 minutes and you can watch all the videos at your own pace and also complete the assignments included in the same.
How can I access the course?
After you purchase the course, you’ll receive an email with all the details. But Here’s how you can access course content:

Step 1: Go to learners@growthschool.io

Step 2: Find the login button on the menu bar and click it. If you are already a GS learner, then just sign in normally and you will find the course under the "My Courses" section. And if this is your first investment in GrowthSchool courses then

Step 3: Click on Forgot Password, enter your email id, and click on "Reset Password"‍

Step 4: Create a new password: check your email for the password reset link, use that link to create a new password.‍

Step 5: Now, go to the login page and enter your login credentials.‍

Step 6: Once you are logged in you will find the course you have bought under the "My Courses" section
I made the payment but didn’t receive any confirmation or email from GrowthSchool, what do I do?
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