From beginner to advanced:
Master Performance Marketing to Boost ROI and Drive Growth in just 25 hours

Become a data-driven marketer by learning strategies our mentors have used in ads spend of over 1000+  crores
Claim the special offer of 54% Now
25+ hours of Instant Content Access
In-depth knowledge on optimization for increased ROI and Growth
3000+ learners trained
Rated 4.6/5
Limited period offer. Grab now!
Instant Access For ₹9,999/-
Reserve a seat before March 17, 2021 to unlock Bonuses worth ₹10,000

Deepan Siddhu

Ex-Director Digital Marketing
Generated over INR 350 Cr in Attributed Revenue
Instructed By
Reserve Seat for ₹499 ₹1,999

Who is this program for?

Mid-Level digital marketing & performance marketing professionals
Working professionals (from data Analytics, Web, UX, Product)
Digital marketers & Marketing professionals
Marketing freelancers
Founders / Marketing agency owners
Digital Marketing Freshers
Social Media Marketers
Anyone who wants to master  biggest ad networks in the world, Performance Marketing.
This workshop is primarily for those who are beginning their journey in poetry, but those who have reached an advanced level can attend it if they want to be reminded of why they began in the first place!
Start running your business profitably today for just ₹9,999 ₹19,999
Reserve a seat before March 17, 2021 to unlock Bonuses worth ₹10,000

What will you learn in the course?

module 1
Fundamentals of Performance Marketing
  • The Fundamental Concepts of Performance Marketing
  • Finding your target audiences
  • Picking the right channels
  • Stealing from competitors
  • B2B – Performance Marketing
  • B2C – Performance Marketing
  • Metrics to Master in PM
module 2
Value Proposition, Ad Copy/Creative and Tests
  • Message Matching
  • Ad Copy – Foundation
  • Writing ads that get people to click
  • Ad Creative – Foundation
  • Designing ads that get people to buy
  • Popular Ad Copy Frameworks
  • Audience Stages
  • Funnel creation & mapping
  • Ad Teardown
  • Audience Research Tools
  • VOC Research
  • Value proposition – Frameworks
  • Ad Copy – Frameworks & Formulas
module 3
Advanced Conversion Tracking
  • Understanding Conversion Events
  • Setting up conversion tracking
  • Introduction to Analytics Platforms
  • 6 Google Analytics – Essentials
  • Google Tag Manager – Essentials
  • Segment – Essentials
  • Matamo – Essentials
  • Mixpanel – Essentials
module 4 & 5
Deep Dive into Facebook and Google Ads
  • Facebook Ads – Foundation
  • Google Ads – Foundation
  • Programmatic, DV 360 & Oracle Bluekai -Foundation
  • Cold Traffic Campaign Strategies
  • Warm Traffic Campaign Strategies
  • Hot Traffic Campaign Strategies
  • Campaign Troubleshooting Strategies
  • Campaign Scaling Strategies

Here’s what previous mentees say about the program

Shahrukh Shaikh
I was very sure of the quality of the course as I had previously attended the workshop by Deepan. Half way into the course I was thinking of switching into some digital marketing agency where I can implement my course knowledge. Within a week I was interviewed by a Performance Marketing agencies in Pune, When I told them I was a doing a PM course from Growth School. I was offered the job. Thanks a lot Growth School TEAM.
Sukhsagar Singh
I enrolled into this program for personal growth and bringing performance marketing to my tier-II city. I must say the quality of content and the expert advice from the mentor has helped me gain a lot of knowledge. I've been doing digital marketing for the past 4 years but this course and the workshops exposed me to the case-study based practical knowledge enhancing my current skillset. I'd recommend GrowthSchool to anyone and everyone who wants to gain practical exposure in a short frame of time, learning from the experts in the domain.
Urshita Patel
Overall, I found the performance marketing course a valuable investment in my professional development. The instructors were knowledgeable and engaging, and the course material was comprehensive and up-to-date. I appreciated the practical, hands-on approach to learning, which allowed me to apply the concepts I learned in real-world scenarios. The course was well-structured and easy to follow, and the online platform was user-friendly. I would highly recommend this course to anyone looking to improve their skills in performance marketing
Megha Chowhan
Performance Marketing was my 3rd program at GrowthSchool. I started getting offers post this course! All the mentors are really amazing, the content was detailed, every time I get so many new things to learn. The assignments are explained in a detailed manner and were really helpful. The extra resources provided helped a lot. Being a Digital Marketer, this Performance Marketing course was more like a cherry on top in boosting my career. Thank you team for all your guidance and wonderful course.”- Megha Chowhan
N Sai Kumar
I think this course is priceless! I learned so many tools and tactics, how to use them, when to use them. If you are managing a company page or brand page and don't know how to use it smartly - this course will teach you a lot.
Manguirish Nadkarni
Learnt real practical ways of how to optimize and scale your campaigns. Learnt a lot about researching audience, brand and competitors which has been a very crucial for me to create templates which has helped me to pitch advanced programs to our customers and upsell our business services. I will recommend this program for my team as well. I am making a pitch to my management to include this program for as part of our team training.
Vishnu Mallah
Ever since I added my polished and highly effective pitches and tasks to my LinkedIn profile, the influx of multiple job offers per week has been nothing short of remarkable. It's evident that my dedication and hard work in media and performance have not gone unnoticed, as 7 CEOs from various media agencies and product companies have reached out to me to discuss how my expertise in performance could elevate their businesses and Media returns
Time Is Running Out. Grab Your Spot Fast!

Still Wondering If the Program is for YOU?

Please check all boxes, where your answer is YES!
You have a really small budget and you can’t really afford to do trial and error with Facebook Ads/Google Ads.
You know how to run ads but lack the strategic expertise to move forward in your Facebook ads/Google Ads journey.
You are a newbie into marketing and want to learn the power of Facebook ads.
Your ads were working before, but now they are not.
You read a lot on the internet, but do not know what works and what doesn't.
As a business owner, you want to know if your ads team is telling the truth.
You want to start charging premium rates as a marketing freelancer.
You want to switch from a product/data analytics role to a marketing role and Facebook ads seem to be the right match for you.
You want to increase revenue generating opportunities and acquire bigger clients
You want transition into an in-demand and profitable career
If you checked ANY of the boxes above, then this program is perfect for you  😁
Start running your business profitably today for just ₹9,999 ₹19,999
Reserve a seat before March 17, 2021 to unlock Bonuses worth ₹10,000

Get the offer while it lasts!

Performance Marketing Self-Paced Program Launch Offer (Save ₹10,000)

Enjoy the discounted price of ₹9 and save a total of ₹10,000
Note: No exceptions would be made beyond the offer price. The prices would go up and no free bonuses
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What you’ll get...

Fundamentals of Performance Marketing for both B2B & B2C
Understanding the Metrics to master in Performance Marketing
Frame works for understanding value proposition, Ad copy
Campaign strategies to understand Cold traffic, Warm traffic and Hot traffic
Campaign scaling and campaign troubleshooting strategies
Foundation of programmatic, DV 360 and Oracle Bluekai
Understanding and setting up conversion events

Frequently Asked Questions

How does the program work?
It's an Self-Paced program. Once you purchase the program you will get access to it within the next 5 minutes and you can watch all the videos at your own pace and also complete the assignments included in the same.
How will I access the content?
After you purchase the course, you’ll receive an email with all the details. But Here’s how you can access course content:

Step 1: Go to

Step 2: Find the login button on the menu bar and click it. If you are already a GS learner, then just sign in normally and you will find the course under the "My Courses" section. And if this is your first investment in GrowthSchool courses then

Step 3: Click on Forgot Password, enter your email id, and click on "Reset Password"

Step 4: Create a new password: check your email for the password reset link, use that link to create a new password.

Step 5: Now, go to the login page and enter your login credentials.

Step 6: Once you are logged in you will find the course you have bought under the "My Courses" section
I made the payment but didn’t receive any confirmation or email from GrowthSchool, what do I do?
Can I get a refund?
Couldn’t I find this material online for free?
Start running your business profitably today for just ₹9,999 ₹19,999
Reserve a seat before March 17, 2021 to unlock Bonuses worth ₹10,000
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