Fundamentals of Performance Marketing with Google Ads
Understanding the Auction & Applying Bidding Strategies
Setting up your Google Ad Account for Scale & Success
Get the Targeting Options Blueprint & Understanding of Search Ads, Qualifying Ads
Everything you need to know about Keyword Research & Intent Mapping
Complete Guide to Writing Search Ad Copies (Tried & Tested Hacks that work)
Structuring your Google Ad Account + Best Practices for UTM Tags & SKAG
Introduction to Display Ads, Video Ads, Shopping Ads, Discovery Ads & UACs
Setting up a Google Shopping Campaign from scratch
Google Ads Advanced Campaign Nomenclature for Performance Campaigns